5. NEW: Facilities, operational management
A key challenge of the SMEs in the creative economy sector is the limited access to capital and investments. This obstacle limits the operators opportunities to explore their creativity and to sustain the staff employed. A possible solution is the optimization of the usage of the facilities on hand as well as smart pricing strategy.
The training material is developed with the support and contributiond of the experts of International Management Institute and its affiliate - Varna University of Management.